Management Team and Board

Our Inspiration… Paul Singer

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Paul Singer was the SVP and Chief Information Officer for SuperValu and Target Corporation. Paul committed himself to raising public awareness of how adoption can provide a safe home and loving family to the millions of orphans in the world, and to supporting organizations that are helping these orphans while waiting to be adopted. In 2003, he founded the Target Adoption Network, a networking group for Target team members who experienced adoption or are interested in learning more about adoption. He served as a board member for the Congressional Coalition on Adoption Institute (CCAI) and the Joint Council on International Children’s Issues (JCICS). We lost this beloved friend, mentor and champion for vulnerable children in the summer of 2010. We are honored to build on his work.

Management Team and Board of Directors

Everyone on the management team, board of directors and board of Advisors is an unpaid volunteer to allow for the maximum donations to go to help the children we serve.


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Greg Buzek is President and Secretary of RetailROI, Inc. He is also the Founder and President of IHL Group, a retail technology analyst and consulting firm. He has 32 years of experience in market analysis product development, and consulting with Fortune 500 companies. Before starting IHL, Greg worked with NCR Corporation and Sensormatic Electronics as a marketing and development executive on store systems and security products. He founded the Grace 1:27 Orphan Ministry at his church and is active in supporting adoption, orphan care, and foster parents in his local community.


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Vicki Cantrell, is Vice President of RetailROI, Inc. She is a retail strategist, community builder, former COO and CIO in the retail industry, and is recognized for relationship building and accelerated growth.  She is the co-founder of the Vendors in Partnership (VIP) Awards, and most recently served as Retail Transformation Officer for Aptos, Inc., developing customer experience and relationship based go-to-market strategies. Before Aptos, Cantrell was NRF’s SVP, Communities and Executive Director, Shop.org, providing strategic direction and management of Shop.org, CIO Council, Digital Council, CMO Council, ARTS and Loss Prevention Council. Prior to NRF, Cantrell served as the Chief Operating Officer of Tory Burch, and has also worked as CIO of Giorgio Armani Corporation and held senior level positions with Gucci Group, Party City and JCPenney.

Cantrell is an active member of the Retail Orphan Initiative, is on the Advisory Board of sparks & honey, and a board member of Tandy Leather Company. She lives with her husband in Atlanta, GA, and is also the proud grandmother of two adopted boys from Russia.


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Randy Cucerzan is Vice President of RetailROI, Inc. He is also Vice President-Vendor Management for Genesco Inc. based in Nashville, Tennessee. Randy is responsible for working with Shared services and Corporate areas on procurement, licensing, RFPs, contract negotiations for procurement, and reducing NFR spend cost escalations. A Genesco Inc. retail veteran Randy started on the sales floor in a Genesco shoe store and has held various positions in store operations, marketing, merchandising, buying, and Customs compliance before moving to IT in 1998 and then in 2018 Vendor Management. He was named a 2010 RISNEWS Pacesetter as a Retail Rising Star to watch. Recent projects have included a complete overhaul of store POS related hardware for the second time in his career.

Randy has been involved with RetailROI since the first SuperSaturday and was a participant in the first RetailROI trip to Honduras for the Plan Escalon computer lab and has lead over 10 subsequent RetailROI trips since. Both of his now adult children- Nikolas and Sydney have accompanied him on several Honduras trips as teens and now have become Orphan advocates in their own personal lives.  He also has traveled to visit RetailROI charity partners in South Africa and eventually would like to visit all countries that RetailROI has a presence. Randy is also involved as a leader and adult training in Scouts USA- formally known as Boy Scouts of America.

Board of Advisors


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Marc Millstein is founder and President of Retail Next. He brings more than 25 years of hands-on experience in analyzing the most important developments within retail. His background includes 17 years with Fairchild Publications, now a division of Conde Nast Media, where he launched the technology and logistics sections in Supermarket News, and he was Founder and Editor-in-Chief of Executive Technology magazine. Marc and his wife have two adopted daughters from China.


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Cathy Hotka is CEO of Cathy Hotka & Associates, a retail immersive marketing consultancy. She creates networking events for retailers, and helps technology companies create effective go-to-market strategies for retail. After working on Capitol Hill and the White House, she has spent 30 years in IT, creating the NRF CIO Council. She has personal relationships with thousands of key retail leaders, and manages the Retail Insiders Party and dozens of retail events each year.


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Jeff Roster is former VP of Retail Strategy at IHL Group.  With nearly 30 years of retail and technology experience, Jeff oversees IHL’s retailer engagement, vendor briefings, and strategic IT services practice.  Prior to IHL Jeff served as Vice President Industries – Retail for Gartner, Inc. where he was responsible communicating global IT trends in the retail, wholesale and consumer product industries, analyzes end-user requirements, and consulting on strategies with IT vendor clients. In his role at Gartner he was selected as one of the 25 Most Influential People in Retail by Retail Info Systems News (RIS) magazine and is on the Executive Technology Power 50 list.  Jeff is active in coaching youth sports and has helped lead a Young Life program in Morgan Hill, California and on the board of CongoVoice.


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Nicole Taylor is a former journalist and has spent much of her professional career telling stories of vulnerable children and families. In 2009, she began working with RetailROI to do just that and has focused on sharing the mission, vision and impact ROI is making throughout the world. In 2015, Nicole and her husband felt led to become foster parents and after the experience of their first foster son, Nicole’s focus shifted to what was happening with the foster system in Charlotte, NC. Nicole serves as the Executive Director of Congregations for Kids, a non-profit bridge organization that provides hope and support to foster children in the greater Charlotte area.  


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Tom Litchford, Head of WW Business Development for Retail at Amazon Web Services. Previously he was Vice President of Retail Technologies at NRF where he leads and manages NRF’s Association for Retail Technology Standards (ARTS) and the exclusive, invite-only CIO Council. He is responsible for developing and enhancing strategic programs, activities and relationships with retail and technology communities domestically and internationally. Prior to taking the role at NRF in July of 2012, Tom was at Microsoft Corporation, where he directed the planning, development and execution of strategic partnerships in the retail and hospitality industries. He also held other key Microsoft industry positions including marketing manager, marketing and channel director, and most recently industry director for retail and hospitality for the company’s Enterprise Partner and Industry Solutions Group. Prior to joining Microsoft, Litchford was director of business impact modeling for NCR’s Retail Solutions Group, where his team worked with retailers to help them understand the business impact of implementing various technologies.


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Ed Collupy, is Executive Consultant at W. Capra Consulting Group.  Prior to this Ed was Vice President of Information Technology for The Pantry, Inc. convenience store chain, based in Sanford, NC, directs and manages all of their systems and technology efforts company-wide. He has more than 25 years of retail technology experience in the grocery and convenience store channels, with the past 12 years focused on bringing system solutions and leading The Pantry’s technology plans through their rapid growth from 400 stores to over 1,650 stores. In 2007 he was named by Convenience Store News as their Top IT Exec of the year. He also serves in advisory roles on the National Association of Convenience Stores (NACS) Technology Council and on various Petroleum Convenience Alliance for Technology Standards (PCATS) efforts. After a pilgrimage visit to Uganda in 2002, Ed became a founding board member of Share The Blessings, Inc., a North Carolina-based non-profit organization (www.Share-The-Blessings.org), that has built over a dozen wells and assisted hundreds of children, many orphaned, through various educational initiatives in Uganda.


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Dan Gutwein has been with Intel since 2004, and has worked in the Internet of Things Group for the past eleven years. He currently leads all the product development and product marketing for Intel’s Visual IoT team. He brings more than 27 years’ experience helping customers solve business problems with technology solutions. Prior to Intel, Dan held several senior management positions with AT&T as well as several start-ups. Dan is a graduate of the General Management Program at Harvard Business School, holds an MBA from the University of Phoenix, and a BS in Economics and Finance from the University of South Carolina.

Dan also serves on the board of directors for Abod Shelters, a non-profit helping to provide sustainable housing.